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Leaders at All Levels</b> | Ram Charan | Book Review | Book Summary
Vol. 25, Issue 15

Leaders at All Levels

Deepening Your Talent Pool to Solve the Succession Crisis
By: Ram Charan
Book Review | Book Summary | Management Training
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Browsing Category: Customer Satisfaction

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What the Customer Wants You to Know | Ram Charan | Book Review | Book Summary How Everybody Needs to Think Differently About Sales
- Ram Charan
- The Penguin Group
Vol. 25, Issue 10
Made to Stick | Chip Heath and Dan Heath | Book Review | Book Summary Why Some Ideas Survive and Others Die
- Chip Heath and Dan Heath
- Random House, Inc.
Vol. 25, Issue 4
Masters of Sales | Ivan R. Misner and Don Morgan | Book Review | Book Summary Secrets From Top Sales Professionals That Will Transform You Into a World Class Salesperson
- Ivan R. Misner and Don Morgan
- Entrepreneur Media, Inc
Vol. 24, Issue 50
Firms of Endearment | Rajendra S. Sisodia, David B. Wolfe, and Jagdish N. Sheth | Book Review | Book Summary How World-Class Companies Profit from Passion and Purpose
- Rajendra S. Sisodia, David B. Wolfe, and Jagdish N. Sheth
- Wharton School Publishing
Vol. 24, Issue 46
Watch This, Listen Up, Click Here | David Verklin and Bernice Kanner | Book Review | Book Summary Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
- David Verklin and Bernice Kanner
- John Wiley & Sons
Vol. 24, Issue 42
Truth | Lynn Upshaw | Book Review | Book Summary The New Rules for Marketing in a Skeptical World
- Lynn Upshaw
- AMACOM
Vol. 24, Issue 35
The Upside | Adrian J. Slywotzky and Karl Webber | Book Review | Book Summary The 7 Strategies for Turning Big Threats into Growth Breakthroughs
- Adrian J. Slywotzky and Karl Webber
- Crown Business
Vol. 24, Issue 34
Achieve Sales Excellence | Howard Stevens and Theodore Kinni | Book Review | Book Summary The 7 Customer Rules for Becoming the New Sales Professional
- Howard Stevens and Theodore Kinni
- Adams Media
Vol. 24, Issue 14
Treasure Hunt | Michael J. Silverstein with John Butman | Book Review | Book Summary Inside the Mind of the New Global Consumer
- Michael J. Silverstein with John Butman
- Portfolio
Vol. 24, Issue 9
Kiss Theory Good Bye | Bob Prosen | Book Review | Book Summary Five Proven Ways to Get Extraordinary Results
in Any Company

- Bob Prosen
- Gold Pen Publishing
Vol. 24, Issue 6
The Solution-Centric Organization | Keith M. Eades and Robert E. Kear | Book Review | Book Summary
- Keith M. Eades and Robert E. Kear
- McGraw-Hill
Vol. 24, Issue 4
Branding Iron | Charles Hughes, William Jeanes, with Foreword by David E. Davis, Jr. | Book Review | Book Summary Branding Lessons from the Meltdown of the U.S. Auto Industry
- Charles Hughes, William Jeanes, with Foreword by David E. Davis, Jr.
- Racom Books
Vol. 23, Issue 42
The Must-Have Customer | Robert Gordman with Armin Brott | Book Review | Book Summary 7 Steps to Winning the Customer You Haven't Got
- Robert Gordman with Armin Brott
- St. Martin's Press
Vol. 23, Issue 34
Trust-Based Selling | Charles H. Green | Book Review | Book Summary Using Customer Focus and Collaboration to Build Long-Term Relationships
- Charles H. Green
- McGraw-Hill
Vol. 23, Issue 21
The Giants of Sales | Tom Sant | Book Review | Book Summary What Dale Carnegie, John Patterson, Elmer Wheeler, and Joe Girard Can Teach You About Real Sales Success
- Tom Sant
- AMACOM
Vol. 23, Issue 19
Managing Global Accounts | Noel Capon, Dave Potter, and Fred Schindler | Book Review | Book Summary Nine Critical Factors for a World-Class Program
- Noel Capon, Dave Potter, and Fred Schindler
- South-Western Educational Publishing
Vol. 23, Issue 17
Satisfaction</b> | Chris Denove and James D. Power IV | Book Review | Book Summary How Every Great Company Listens to the Voice of the Customer
- Chris Denove and James D. Power IV
- Portfolio
Vol. 23, Issue 15
The Source of Success | Peter Georgescu | Book Review | Book Summary Five Enduring Principles at the Heart of Real Leadership
- Peter Georgescu
- Jossey-Bass
Vol. 22, Issue 38
Lean Solutions | James P. Womack and Daniel T. Jones | Book Review | Book Summary How Companies and Customers Create Value and Wealth Together
- James P. Womack and Daniel T. Jones
- Simon & Schuster, Inc.
Vol. 22, Issue 37
Counter-Intuitive Marketing | Kevin J. Clancy and Peter C. Krieg | Book Review | Book Summary Achieve Great Results Using Uncommon Sense
- Kevin J. Clancy and Peter C. Krieg
- Free Press
Vol. 22, Issue 36
Designing the Customer-Centric Organization: | Jay R. Galbraith | Book Review | Book Summary A Guide to Structure, Strategy
and Process

- Jay R. Galbraith
- Jossey-Bass
Vol. 22, Issue 24
Brand Sense | Martin Lindstrom<br>with Foreword by Philip Kotler | Book Review | Book Summary Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
- Martin Lindstrom
with Foreword by Philip Kotler

- Free Press
Vol. 22, Issue 11
The Prime Solution | Jeff Thull | Book Review | Book Summary Close the Value Gap, Increase Margins, and Win the Complex Sale
- Jeff Thull
- Dearborn Trade Publishing
Vol. 22, Issue 6
Coming to Concurrence | J. Walker Smith, Ann Clurman,<br>Craig Wood | Book Review | Book Summary Addressable Attitudes and the New Model
for Marketing Productivity

- J. Walker Smith, Ann Clurman,
Craig Wood

- Racom Communications
Vol. 22, Issue 1
Brand Portfolio Strategy | David A. Aaker | Book Review | Book Summary Creating Relevance, Differentiation, Energy, Leverage, and Clarity
- David A. Aaker
- Free Press
Vol. 21, Issue 48


 
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