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Rewrite Your Destiny In Business and In Life
- Jim Loehr
- Simon & Schuster, Inc.
Vol. 25, Issue 8
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Why Some Ideas Survive and Others Die
- Chip Heath and Dan Heath
- Random House, Inc.
Vol. 25, Issue 4
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Secrets From Top Sales Professionals That Will Transform You Into a World Class Salesperson
- Ivan R. Misner and Don Morgan
- Entrepreneur Media, Inc
Vol. 24, Issue 50
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Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
- David Verklin and Bernice Kanner
- John Wiley & Sons
Vol. 24, Issue 42
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The New Rules for Marketing in a Skeptical World
- Lynn Upshaw
- AMACOM
Vol. 24, Issue 35
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The 7 Strategies for Turning Big Threats into Growth Breakthroughs
- Adrian J. Slywotzky and Karl Webber
- Crown Business
Vol. 24, Issue 34
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Inside the Mind of the New Global Consumer
- Michael J. Silverstein with John Butman
- Portfolio
Vol. 24, Issue 9
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- Keith M. Eades and Robert E. Kear
- McGraw-Hill
Vol. 24, Issue 4
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Branding Lessons from the Meltdown of the U.S. Auto Industry
- Charles Hughes, William Jeanes, with Foreword by David E. Davis, Jr.
- Racom Books
Vol. 23, Issue 42
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7 Steps to Winning the Customer You Haven't Got
- Robert Gordman with Armin Brott
- St. Martin's Press
Vol. 23, Issue 34
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An Ingenious Way to Understand Why People Around the World Buy and Live as They Do
- Clotaire Rapaille
- Broadway Books
Vol. 23, Issue 33
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How Every Great Company Listens to the Voice of the Customer
- Chris Denove and James D. Power IV
- Portfolio
Vol. 23, Issue 15
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A Radically Simplified Approach to Business Strategy
- Bruce Greenwald and Judd Kahn
- Portfolio
Vol. 23, Issue 5
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Achieve Great Results Using Uncommon Sense
- Kevin J. Clancy and Peter C. Krieg
- Free Press
Vol. 22, Issue 36
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How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture
- John Battelle
- Portfolio
Vol. 22, Issue 32
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Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound
- Martin Lindstrom
with Foreword by Philip Kotler
- Free Press
Vol. 22, Issue 11
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Close the Value Gap, Increase Margins, and Win the Complex Sale
- Jeff Thull
- Dearborn Trade Publishing
Vol. 22, Issue 6
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Addressable Attitudes and the New Model
for Marketing Productivity
- J. Walker Smith, Ann Clurman,
Craig Wood
- Racom Communications
Vol. 22, Issue 1
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Creating Relevance, Differentiation, Energy, Leverage, and Clarity
- David A. Aaker
- Free Press
Vol. 21, Issue 48
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- Colin Shaw
- Palgrave MacMillian
Vol. 21, Issue 45
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The New American Luxury
- Michael J. Silverstein and Neil Fiske, with John Butman
- Penguin Publishing
Vol. 21, Issue 44
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The Essence of Client Creation
- Lou Cassara
- Dearborn Trade Publishing
Vol. 21, Issue 24
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Developing a Sustained Model for Retail Success
- Willard N. Ander, Neil Z. Stern
- John Wiley & Sons, Inc.
Vol. 21, Issue 18
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Strategies For Reaching The Hearts And Minds Of The New Customer Majority
- David B. Wolfe with Robert Snyder
- Dearborn Trade Publishing
Vol. 21, Issue 4
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How Loyal Customers Become A Volunteer Salesforce
- Ben McConnell
- Dearborn Trade Publishing
Vol. 21, Issue 3
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